about

A commercial project that combines concern for the planet and that invites one of the largest environmental organizations in the world, the WWF? We're in! We had the opportunity to act together with Reckitt in the promotion of Finish brand dishwasher tabs, which help us save water every day.

We were responsible for creating KV, POSM design and communication in stores in Sweden.

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details

client: Reckitt
brand: Finish
year: 2022
range/markets: SE
campaign type: trade marketing
project: Finish & WWF to restore Gotland’s Wetlands
scope of work: KV & POSM development