about

While 30 degrees for some may be linked to exotic vacations, to us this slogan brings to mind one of the Vanish brand promotions on which we had the pleasure of collaborating. In selected Swedish markets you could see POS materials designed by us, which informed about the extraordinary effectiveness of Reckitt's product (seriously, it works even in 30 degrees!). 
vanish-oxi-animation

details

client: Reckitt
brand: Vanish
year: 2023
range/markets: SE
campaign type: trade marketing, in-store campaign
project: Switch to 30° with Vanish Oxi Action
scope of work: KV & POSM development